Divisional Testimonials

Tia Graham SEM Division

I wanted to take this opportunity to personally thank you for the outstanding articles that you provided for our company. We cannot tell you how much we appreciate the professionalism, expertise, and the attention to detail that you showed to us. I believe this helped award our company $375,000 in additional new business. We have also seen our quoting increase on new and potential clients by over 30%. Again, we are very impressed with you and the SEM Writer's Services division. Without a doubt we could not have done this without you. Thank You.

Respectfully,
Doug Althaus · Unique Tool and Manufacturing
100 Reed Drive · Temperance, Michigan 48182

Steve Andruzzi Growth Coaching

Warmest Regards,
Jeff L Moore
International Pacific Seafoods, Inc.
\"Your Global Fish Market\"

Kevin Delaney SEM Division

Daniel Pollman
Allied Modular Building Systems

Ken Browning Client Services

Dear Ken,

Thanks so much for your recent, valuable assistance in coordinating my inquiries into the various services offered by BBI. I was becoming frustrated with trying to find a central source and contact for all of the services in which I was interested and you have resolved that for me.

As I told you on our telephone call, after watching Chet's DVDs and hearing about the suite of services his companies offer, I decided to investigate whether to utilize Empire to develop a Core Story for my new company start-up and coordinate that with your website development and optimization, brochure development, sales plan/training development and recruitment services but could not find any material that tied it all together with a single point-of-contact. I was losing interest due to my frustration when I asked Tom Patricelli at Empire if there was a single person who could act as my contact for all the services and he found you for me.

Thanks, again, for your invaluable assistance.

Sincerely,
David Sommerfeld

Tia Graham SEM Division

Thank you so much Tia for your assistance in measuring and diagnosing my company, and thank you especially for your due diligence in preparation of our monthly Editorial Meetings. Your expert research is always on point; your insight to the strategies, tactics and tools critical to building a successful business is reflected in every article you write. Tia you work hard, work smart, and honest, it is apparent you love what you do.

Please accept this as the first of my expressions of gratitude. your participation and support is invaluable and brings a new level of hope to entrepreneurs and business professionals.

I will not hesitate to seek your help If any situation in the future requires expert consultation. Your participation in our campaign as a writer far exceeds our expectations. Your writing played a big part in our ability to improve our year over year revenue by 30%. I especially appreciate the positive affect you have not only on our company Your Wedding Dance, but as well to our customers themselves . Your writing informs and educates our prospective clients giving them better opportunities to make better choices. We are invested in continuing our business relationship into the indefinite future with you.

Sincerely,
Alfred Friedman · Founder/President/CEO
Mr. Dance Productions ~ Since 1976
Your Wedding Dance ~ Since 2001
Corporate Office
10295 Collins Ave ~ Suite 809
Bal Harbour, FL 33154-1441
Serving Miami-Dade, Broward, Palm Beaches
Toll Free 1-877-687-3262 or 305-861-9000 (text message to mobile phone at 305-785-0551)

Christi Anderson SEM Division

In the competitive world of medical weight loss today, the Search Engine Optimization (SEO) and marketing campaign that our consultant, Christi Anderson, designed has had great impact on our traffic rankings and Internet Exposure. We were paying $2500 per month in Google Ad Words with okay results. However, after Christi helped develop our SEO campaign, we now pop up organically in the top two or three positions for many of our key words and phrases. For instance, for "CT Weight Loss Expert" we appear #1 organically.

This can't help but to initiate more business for our website, but will also be helpful for those individuals seeking the best solution for their weight loss programs. Our confidence and proven results with the SEM division of BBI, has prompted us to launch our second Internet Marketing campaign just recently. We look forward to seeing those results very soon and would recommend this kind of marketing to anyone seeking to improve their business online today.

Andrew J. Rodican, PA-C · Medical Weight Loss Expert · Founder/Associate Medical Director · Medical Weight Loss Centers, LLC
www.medweightlosscenters.com

Errika Saxey Empire Research Group

I would like to express my appreciation for your work on my "second" Core Story. You captured all of the pain points in the presentation that I need to make customers out of prospects. Even though I literally "wrote the book" on getting into physician assistant school, your research went way above and beyond some of the knowledge I gained over the past 13 years, and will also provide good info for my next book. The presentation is a perfect compilation of everything.

I wanted to cover, but did not have the time, nor the skills to do. Thanks again for another great product!

Regards,
Andy Rodican

Kim, Cynthia, Phil Empire Research Group

Man does Ron look like an industry leader in the internet safety world with the picture of Ron with the marriage slide behind him.

I am proud of all the great work your team did in helping Covenant Eyes implement educational information so quickly.

Great job Kim, Cynthia, and Great Job Phil for responding so quickly. Let your bosses know we are greatly satisfied with all your efforts.

Bill Spencer

Lisa Riley and Jonathon Finney Empire Research Group

Just wanted to let you know that the Core Story has gone very well. Lisa Riley and Jonathon Finney have done a great job of putting it together. We had our first run through the presentation yesterday. Very powerful.

Cheers,
Kevin

Craig Gaughan Empire Research Group

The company I would like you to look at is Empire Research Group www.empireresearchgroup.com. The President of the company is Craig Gaughan and his team is amazing. They can develop a market education Core Story (using PowerPoint) that will set you apart and can be used in a variety of ways (on your website, as a squeeze page, as a presentation to a group, video, as a blog post, article, etc.). There are no limits to its potential to reach out to schools, parents and kids with a tool like this.

Empire Research Group

Today, Andrew presented the Core Story for MultiProPlus - our French Canadian customer. The client said "Wow, I didn't realize that!" about 10 times throughout the presentation. Andrew was so polished and interactive and the client was absolutely blown away. This is an excellent core story and one which I urge you both to take a look at.

Later, Nate did a Go To Meeting to wrap up some revisions on the Quality Printing story. The client gave us an overwhelming "thank you for all your hard work – I'm so impressed with what you do, and with how much you have both worked to help my company." This is also an excellent core story.

Just wanted you both to know!

Bill McLaughlin Empire Research Group

I wanted to share this with you – I just got off the phone with SEM client Bill McLaughlin who is also a core story client. He has just seen the rough draft of his core story and was on top of the world about it. He called it "unbelievably awesome" and said the woman who did it "just knocked it out of the park". He said his pm was Lisa. I am not sure who that is, but I hope you can pass this along to her. Too often these types of communications are about complaints so I wanted to make sure you got the good stuff too!

Errika Saxey Empire Research Group

Erikka, thanks for the info. By the way, since using the Core Story in our presentations, we have a 100% close ratio and our sales our up this month 23% from last year!

Thanks for your help,
Andy

Tom Patricelli Empire Research Group

I've written this recommendation of your work to share with other LinkedIn users.

"We hired Tom Patricelli and Empire Research to develop a core story for marketing our All-Tex Commercial Construction business.

I was impressed with Tom from the beginning. He clearly laid out the steps in the process and the expectations from each party along the way. We had regular conference calls and they were always extremely effective and the project was moved along each step of the way with clear goals and expectations at each check point.

The end product is fantastic. We are now (9/2009) in the process of deploying the piece and we have great expectations that it will be a very successful marketing piece.

Tom and Empire Research are experts in the field. I would recommend them to anyone.

Robert Green · Service Category: Writer/Editor

Errika Saxey Empire Research Group

Hi Craig. I wanted to drop a note of thanks for the efforts of one of your employees, Errika Saxey. Wow, is that lady ever creative. Loved her energy and enthusiasm. Loved her speed and intellectual agility. Loved her solid understanding of business---I didn't have to slow down with her for even a second as we plowed through concepts such as balance sheet management, strategy, labor laws, managing during times of crisis, etc.

In running a large company in Austin I am constantly on the prowl for talent. The thing I look for above all else is energy and passion. Everything else seems to fall into place when those attributes are there. Errika has got those character traits in spades coupled with a heavy dose of that right brain creativity stuff. Loved the experience--loved her. Wanted you to know.

Rob Hutton

Ken Brough and Errika Saxey Empire Research Group

The presentation was very impressive – great job!

Stefanie Hughes · LEED AP

Cynthia Empire Research Group

Hi there Ken and Errika!

Firstly - if you want to share with your clients an example of 'selling' their core story, we have now got the DVD we made of Bo presenting a version of our core story for sale on our website… I remember that I loved seeing examples of core stories in action when we were doing ours, so I thought it would be helpful! Here is the link

Have a fantastic Thanks Giving! (what a wonderful tradition to give thanks!)

My best, Liz,
Liz Hanson · Athlete Assessments

Cynthia Empire Research Group

Hi Cynthia, Just wanted to let you know how impressed I was with your work today. So many facts, so much good information. And I was truly pleased with look and feel of your layout. I was pretty much speechless.

Thank you,
Joe

Empire Research Group

We had 8 people for the morning session and 4 for the afternoon. I think we have gotten 3 or 4 appointments for project assessments from the people attending the webinar--pretty good!

Barbara Wright · Barbara Wright, C.I.D. · Barbara Wright Design · Distinctive High Performance Optical Office Design
 

Tom Empire Research Group

Thanks so much for completing everything.

You and your team did an excellent job on this and I appreciate all your insights. It was a pleasure working with you too. If I can help your company in the future, I would be happy too. You know I have a passion for weeding out inefficiencies. Just let me know when a time is right for you to discuss possibilities. I'm sure you'll think of me every time you go through a hundred steps to file a document!

Take care and all the best,
Jim

Debra Sue Empire Research Group

Hi Debra-Sue,

I appreciate your following up with us on the Core Story. I'll check with Dave to see if he would like another call.

I can tell you that Denny Matthew and Jim Cordello presented a portion of the Core Story combined with other slides to a group of Broker Dealers at the National Due Diligence Association conference in Las Vegas a few weeks ago. It was a group of 30 or so Broker Dealers and after each "sponsor" gave their presentation, they were polled to see who wanted more information on the company/product presented. The report from our follow up call with the coordinator was that our presentation was very well received, was impressive, and we had interest from 21 of the 30 BD's in the audience – more than any other sponsor that presented. So – that's a success in our book!

I'll try to get back to you tomorrow or Thursday on the call issue.

Thanks Debra-Sue!
Marcia

Empire Research Group

Thank you. You guys are the best-and it's a pleasure to work w/ you.

LM

Craig Empire Research Group

Just wanted to let you know that we are very pleased with Penny's work on our Core Story. Within 2 weeks we utilized portions of the core story in a presentation I did on 01-April-2009. The parts that I used worked our very well! I attached a PDF version so you can see how I implemented the core story….if you're interested.

Mike

Penny Empire Research Group

I just want to take this opportunity to commend Penny on the terrific job she did on our core story. She has been wonderful to work with, and the quality of her work is outstanding. This has been a very positive experience and I am very impressed with Empire. I will strongly recommend Empire to other business associates. Again, Thank you for the great work!!!

Craig Empire Research Group

After receiving my core story that Debra Sue completed a few week ago I just wanted to say Thank you so very much .She did a job for me that I feel was nothing short of spectacular actually I don't know that there are enough words to do justice for the great job I felt like she did. It was a real pleasure to work with Debra Sue I don't know of anything she or your company could have done that would have improved the experience even a little bit.

I have started to use my core storey and I can see the potential for my business from this is out of this world.

Thank you again and Please thank Debra Sue as well for me for the Great job she Did.

Brian R. Beeton · Knight Plumbing "The Honorable Plumber"

xyz Empire Research Group

Note: Most of business is with Texas schools.

Started the process in late February. Received presentation material in May. Feedback so far has been excellent. Our busy time is about to begin. We work with schools to prepare students for the ACT and SAT tests.

Prior to using the core story we mostly banged doors. We would send a set of training books to school councilors and principals.

Now we are developing the presentation for webinars. And will use the material in auditorium speeches, webinars, face to face meeting and trade show event.

The full presentation is well over an hour. It is too packed with data to shorten so we have used bits and pieces to create a brief 10 min call. Purpose of the call is to get a full appointment.

Ken Browe from Salt Lake was assigned to project.

HS principals are difficult to get appointment with. Old way was to set appointment with HS councilor. Drawback is councilor cannot spend any money. Only principal can spend funds. Have to get to principals to attend seminars and that is tough.

Approach that Empire developed was a totally different approach than we used in past. It focuses on the major problems a principal faces. Of all the problems there are two that have the highest leverage 1) dropout rate. Nationally dropout rate is over 30%. (School unions do not report real numbers. Their numbers are 4 or 5 %). The other problem is student scores. These two are important because they contribute to the principal turnover rate which is 76% over 5yrs.

Presentation causes principals to say "WOW". When you get the "WOW" then you have got something.

Material is much better than anything I expected. Totally different approach. It is "wow" and data driven.

Empire will go through how to use, how to incorporate into direct mail, letters to editor, press releases, sales calls, educational events and webinars.

No real pitfalls.

What they give you will require some time to polish. Will need to Invest some time into the presentation. They came back with much more information that I could possibly use.

Process took about 3 months. They will work very closely with you in the beginning then they go away to away to do research.

Very effective so far. Impressed excellent job for me.

Check out website www.edin08.com for dropout rate and student test scores.

Mike

Tim Williams Website Division

Julie and I are writing to thank you for a terrific job performance in making-over the Covington Creations website into a high performance site that will accommodate our sales now and sales growth in the future. We are very happy with the outcome.

You and your team of designers, web personnel and programmers did an outstanding job in setting the time table for this project, establishing the budget and then completing the project on-time and within the budget. Our compliments to Jason, Adam and Quy for staying late and seeing it through. I know that with a hard deadline for the launch, we, the customer, created angst by asking for a last minute tweaks or adjustments but we never knew it as your team carried on to complete the tasks.

We look forward to a continued relationship as we build our business.

Sincerely,
Rick Bobigian · President
Covington Creations LLC

Kim Delaney SEM Division

Since publishing my first SEM article in early 2010 Lean Scheduling International has been able to grow our revenues by over 200%.

Thanks to the patient coaching from Kim Delaney we have seen a dramatic increase in the number of contacts from qualified prospects.

Being viewed as an expert rather than a salesman made it much easier to get and keep the attention of our prospects. We not only attracted interest from traditional avenues but we were able to expand our business into new and exciting areas that we had not previously been able to reach.

Mike Liddell  Lean Scheduling International, www.stpartners.net

Rosina Fischer Take It Virtual!

"Over the last year, I've invested many tens of thousands of dollars in consulting and other services to improve my company. None of it had anywhere near the immediate impact and leverage as the work we did with TIV/Rosina Fischer/Jonathan Fischer."

"Rosina’s sales and training organizational skills are extraordinary. She revised 21 years of complex sales and training procedures skillfully and professionally producing the results we were unable to achieve internally."

Ralph Bellizzi, Owner, Aaron Bell Inc.

Rosina Fischer Take It Virtual!

Rosina,

The process of creating an online training program for SDB Creative Group has been packed full of much more than we bargained for.  It was quite a bit more work than we expected, but on the good side.  My company has enjoyed success over the last five years, and a lot of blood, sweat, and tears have gone into that success.  The TIV exposed us, and we needed that exposure to take our company to the next level and beyond.

Not only did the TIV solve our problem of training our employees, but it has helped us systematize and organize our company's operations.  This has been a huge break through for us.

Previously our sales people who we would hire would watch some Chet Holmes videos and take "tribal" instruction from different people in our organization.  Our new reps who have completed our new training would slaughter reps in our old system.  They are fully confident of our company, our products and services, and their ability to communicate everything they need for success to prospects, clients, and peers in our organization.  Our expectations for the first closed sale used to be four to six weeks for a new rep.  Both our new reps closed sales in their first week after completing training, and 95% of their training was spent on the TIV, not taking up other employees or my time.

We are very grateful for your time and service to us and also to Chet for sharing this incredible tool with our company.  Any company who has the resources to develop or revamp their training with TIV and chooses not to in my opinion might as well be bleeding and limping through the jungle.  Eventually their competitors will eat them allive. 

I'm very glad that SDB Creative Group went through this process with you, and I'm fully confident that we have propelled ourselves far past our competitors in just a few months.

Shane Boring, President, SDB Creative Group

Rosina Fischer Take it Virtual!

“We’ve done more sales in the last two months (since we started building our online training site), than we had done in the last two years combined!"

Mark Geddes, MagiSeal

Diane Balkwill Take It Virtual!

"Because of our work in Take it Virtual!, I have realized that this company can be a lot bigger than I first envisioned. I just need to effectively identify and reach my target market. And in working through marketing strategies, step by step, and doing the research we have done together, I discovered that there are 20,000 plus companies that could use my product! And I only need a very small percentage of them as clients to do very well in my business. The cost analysis and cost comparison tool you created for me has really been a great tool."

"It's a matter of defining processes, and once you get this down, it takes you out of the over-whelmed stage.You have only to do the next thing."

"I feel like I have a partner in my business."

John Leeward, Owner, Leeward Camera Systems

Jonathan Fischer Take It Virtual!

"Our firm works in a highly-competetive and often rather technical field. Jonathan Fischer helped us develop a new, high-impact way of telling our story that sets us far above our competition in a matter of seconds."

Ralph Bellizzi, Owner, Aaron Bell International

Diane Balkwill Take it Virtual!

“Watching you shift and move this morning, pull up documents, convert them to check lists…That's really exciting stuff for us. Rosemary and I talked afterwards about how hard it is to find critical information stored on our computer when you have to go to the server, go to the main file, click into the sub heading files, drop down again…

We have spent untold hours and tens of thousands of dollars getting organized only to have the critical information get buried in the pile and move on. The idea that all those check lists, PowerPoint presentations, etc can be organized where we can have instant access is fantasy!

I'm not sure we can even fathom what this will mean to our business and how it will impact the quality of our lives when this gets up and running.

I can even see now what you meant when you said it can double the value of a business.”

Michael Hargrave, Chairman/CEO of Custom Yachts Inc.

Rosina Fischer Take it Virtual!

Working with Rosina Fischer (TIV), over the past year has been a joyful learning experience.  She was relentlessly encouraging, always ready to tackle the next task with as much enthusiasm and know-how as she brought to the first, and best of all, gently but firmly held me accountable for the work I needed to contribute to the project.

The training program created during my work with TIV is far superior to any we’ve developed in the past.  More importantly, the skills that Rosina developed in me during our time together will serve to inspire the continued development of our programs for years to come.
 
Thank you Rosina!

John Braat, Exec. Dir., Student Enrollment RSC

Jeanine Cazares Take it Virtual!

Working with Jeanine at the take it virtual team of BBI has been a terrific experience; I am very excited about the site build and how this process is systematizing my business and building a sales process that basically did not exist prior to engaging with the TIV team. I personally highly recommend any business owner serious about growing their business take a hard look at working with TIV!

Nick Raschella, Owner of Ace Exterminators